How much does it cost to print magazines?

OK. So printing and mailing is the farthest thing from what a digital ad agency should be talking about, right? Sure. Technically. But if you’re talking about leveraging the power of offset printing with your digital marketing strategy, there’s no better way than to stay on your targets’ desks for months.

No, I’m not talking about just staying on their Windows 10 Desktop. I’m talking about that glass or oak desktop next to their favorite coffee mug and pencil holder. Yep. If they have a pencil holder, that means they still use paper and print.

Why, well, print is easy to read. And you can read print faster. It’s true. You don’t have that glare staring at you and killing your optic nerves.

So, ever wonder how much does it cost to print magazines?

Since we speak on digital marketing, let’s frame it against Adwords or PPC. A typical click to your website costs $3. And that’s what an entire magazine costs to print if you print over 2000. If your magazine costs $4 and you have 80 pages, the math is real simple.

Postage only costs another $3 and you’ve got longevity on your customer’s actual living space. How’s that for remarketing?

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Partnering with Digital Transformation Consulting Firms

Digital Transformation is expensive.

If technology is not your core corporate competence, hiring a in house team and outsourcing are both costly in terms of dollar amounts and failure risk.

Your in house team might not be able to produce the results you hired them for. It’s not unusual. Take a hard look at what Marissa Mayer failed to do with the thousands of experienced programmers she had in house.

As of June 31, 2016, Yahoo had about 9,300 employees.

Outsourced programmers may be able to do what you need them to do but they will carry a large price tag. This applies whether you’re in Cincinnati, Philadelphia, Brussels & Nizhni Novgorod or any other part of the IT world.

So what do you do?

I’d recommend contacting a capable consulting firm or programming team and offering them a shared risk, shared reward partnership.

After all, partnering earns you a core competency that you may not have. And it’s a big blue ocean out there if your ERP, ECM, CCM, and Legacy systems all dominate your industry.

Sharon Melamed Interviewed by B2B Ad Agency NYC LA SF

B2B Ad Agency LA NYC SF London Features:Sharon Melamed of www.matchboard.com.au

Our guest is at https://twitter.com/sharon_melamed on Twitter.

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What does your company do?

B2B dating

How do you differ from your competitors?

We’re the only matching platform in the world for the sales, service and back office niche. We’ve pioneered the concept of B2B dating (connecting companies with their perfect match suppliers through matching algorithms).

What’s the biggest mistake your customers are making?

As I learnt from my 15 years at a Japanese company, “Okyakusama wa Kamisama desu” – Customers are God.

Q: What business problem is Matchboard solving? A: Helping people dramatically cut down time and effort spent on online search, when seeking new suppliers for their business. Search engines return hundreds of thousands of results. By asking some filtering questions, we can return 1-5 “perfect match” supplier recommendations – and the suppliers have been pre-screened, reducing risk.

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Blair Interviewed by B2B Ad Agency NYC LA SF

B2B Ad Agency LA NYC SF London Features:Blair  of http://youtu.be/6rbQgrVFA2s

Our guest is at @Theblair98 on Twitter.

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What does your company do?

I am a YouTuber and I talk about my transition and bringing awareness to the transgender community. I also talk about beauty and tips

How do you differ from your competitors?

I appeal to most of my audience because I am a real life person. I am not someone un reachable like a big time celebrity, so they find it easier to trust and engage with me

What’s the biggest mistake your customers are making?

Not subscribing

When did you first realise you were transgender?
I believe I can remember being very young and having situations we’re I was forced to do certain things males had to do and I just diddnt identify with that and knew it was the wrong fit for me

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Katherine A Vazquez Interviewed by B2B Ad Agency NYC LA SF

B2B Ad Agency LA NYC SF London Features:Katherine A Vazquez of http://iwashumanonce.myitworks.com/

Our guest is at VazquezKatie@ on Twitter.

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What does your company do?

It Works promotes Healthy Lifestyle Products Globally. Spa Body Wraps to slim down, Body Care ,Greens, Lifestyle Products, Facial System that works inside and out.

How do you differ from your competitors?

It’s not a fad diet plan. Many people get discouraged when they try to change their lifestyles because it take a while to see results, right? It works actually works with you to promote a healthy lifestyle. The wraps technology helps you to slim down fast with natural ingredients to give you results and confidence to begin to change your body and you life. There are natural supplements and shakes also offer extra boost along your journey to a new healthier you. The facial products and essential oils let you relax after a great workout and feel great. “It Works” is a whole body system. “It works”offers luxury spa treatment products at an affordable price. Starting a home based business with It Works, is easy 123. It Works is not marketed toward specific group like some competitors. It Work Products are focused toward results for a healthy you!

What’s the biggest mistake your customers are making?

They do not utilize the Loyal Customer Offer, to receive their products at a better price. Once a client tries these products thy realize that they do work. They become very excited!

What if you could earn an extra 500.00 Month, 1,500 Month or 100,000 a year?

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Imoete Interviewed by B2B Ad Agency NYC LA SF

B2B Ad Agency LA NYC SF London Features:Imoete of www.howtodoit247.blogspot.com

Our guest is at @imoh8a on Twitter.

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What does your company do?

My company offer basic business services. But basically I do information dissemination helping people to how how to do things

How do you differ from your competitors?

Content and cost efficiency

What’s the biggest mistake your customers are making?

Ignoring the basic information provided

What am I not doing well?
I thinks it’s the fact that I have not really commercialize my information dissemination services

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Horst Krieger Interviewed by B2B Ad Agency NYC LA SF

B2B Ad Agency LA NYC SF London Features:Horst Krieger of –

Our guest is at https://twitter.com/HorstKrieger on Twitter.

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What does your company do?

I am an expert in the fields of learning architectures, educational management, competence management, and educational controlling.
My key activities and fields of expertise comprise: education and educational management with new media (e-learning, m-learning, simulation-based learning, video-based learning), competence diagnostics and development, educational controlling, integrated sustainable learning architectures, learning technology.

How do you differ from your competitors?

I do not sell software products or mere e-learning stuff. Instead, I develop sustainable strategic sound architectures for learning an knowledge. Then, I help clients to realize the architecture in real life, thus bringing life into learning processes in clients’ organizations. This encompasses a blend of tools and methodologies: peer learning, social learning, technology enhanced learning, etc.

What’s the biggest mistake your customers are making?

Usually, they do not think of learning as a core and strategic task. Very often, this attitude leads to stupid bookings of always-more-of-the-same seminars, courses. Instead, learning must be treated strategically. It has to be aligned with business strategy.

 

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